As an e-commerce store owner, Average Order Value (AOV) is one of the crucial metrics you’ll need to keep an eye on to evaluate your store performance and grow your business. What is Average order value (AOV) ? AOV tracks the average amount spent on each order. AOV is determined using sales per order, not sales per customer. Simply divide your store’s total sales by […]
Does setting a minimum spend value for your coupon code bothers you? Many might think that, as long as I’ve given a discount, there will be sales coming in. Well, not necessarily. You can set any discount value for your coupon code as long as it doesn’t hurt your margin. A discount based on the total value of a shopping cart is an effective upselling tactic […]
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To sell more products with coupons, there are 4 main steps that you must take: Have clear and specific goals in mind Know your customer LTV (lifetime value) and profit margins Send different discounts and coupons to different customer segments Communicate your offer clearly Below are the 3 main coupon strategies that you can do it in Lelong.my especially in this 2020 period. Promote Your […]
Testimonial showcase is made available now and let’s see how it could benefit your online sales by adding this new feature to your lelong store. Most customers say that online reviews influence their buying decisions. Nearly 95% of shoppers read online reviews before making a purchase (Spiegel Research Center, 2017) . A study published in Psychological Science also showed that most people will choose the product […]
What is value proposition? Value proposition refers to a simple statement that summarises why should a customer buy product products or services. This statement communicates the benefits that customer will receive by buying from you. A good value proposition help to speak to a customer’s challenge (pain point) and make the case for your customer as a problem solver. At the same time it highlights […]
Yes, the two questions above will be the top 2 questions for most of the Malaysia business in the current time including e-commerce business. In recent weeks, we even received a call from Big Retail and E-commerce player asking what’s the trend. They need the trend and data to make the decision for the coming weeks and months. Due to this Covid-19 seems to be […]
Thinking when is this MCO going to end? Feeling lost in planning ahead for your business? I need to feed my employees but how if I’m tight on cash flow? First thing first, calm down your mind and analyse your business situation. Despite wondering when is this going to end, ask yourself what you can really do now? 1. Keep yourself protected & stay calm […]
“Life is 10% what happens to you and 90% how you react to it.” – Charles R. Swindoll 1. Check the seller announcement from Lelong.my time to time Due to we have lack of experience encounter this kind of epidemic issue before, things might change accordingly to the latest policy and order from government. Thus, kindly check out the seller announcement from Lelong.my from time […]
Due to the current COVID-19 pandemic, movement control order was enforced and most people are now staying at home. This would be the best time for you to grow your online business since people are now relying on buying online. Since most online sellers are not focusing on their online business, it’s gonna be competitive. We know that humans are visual by nature. Thus, the […]
