5 ways to utilise Instagram for your business

5 ways to utilise Instagram for your business

For those who have not heard about Instagram (highly doubt there is anyone), it’s a photo and video-sharing social networking service launched in October 2010, which is now owned by Facebook.  This app has been rapidly growing throughout the decade and it has a feature to turn your profile into a business account. Instagram Business gives you access to promote posts and Instagram ads and […]

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8 Reasons why businesses should be on TikTok

8 Reasons why businesses should be on TikTok

Every few years, a new app emerges and redefines the way we use social media and we all know 2020 belongs to TikTok. Everyone loves the app, even those who said it was a waste of time, are hooked to it.  As the new contender for 2020, TikTok is a place where you can find a mix of lip-syncing, dancing, mini-video content, etc. There are […]

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How Your Brand Can Use Social Media To Its Advantage Amidst COVID-19

How Your Brand Can Use Social Media To Its Advantage Amidst COVID-19

The outbreak of coronavirus disease 2019 (COVID-19) has created a global health crisis that has had a deep impact on the way we perceive our world and our everyday lives. Today, social media such as Twitter, Facebook and Instagram, have become primary sources of information. They are also used for fake news and disinformation. During a crisis like the COVID-19 pandemic, how should social media […]

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The Importance Of Social Media For Small Businesses Throughout Covid-19 Pandemic

The Importance Of Social Media For Small Businesses Throughout Covid-19 Pandemic

Due to the current COVID-19 pandemic, the economic situations are rapidly changing. Having a strong relationship with customers via social media has never been more important. Here are a few tips for business owners using social media during this outbreak: 1) Be sure to always reach out to your customers to see how they are doing. Build connections by posting contents that encourage engagement. 2) […]

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Tips on How to Take Great Product Photos for Your Social Media

Tips on How to Take Great Product Photos for Your Social Media

The Rule 1:1 Each social media platform have a different optimal image and video sizes for each post. Unfortunately, these tend to change often. To save time from cross-posting between Facebook and Instagram, the 1:1 ratio in 1200 pixels size would be ideal. It works well on mobile and can be used on LinkedIn and Twitter platforms. Ultimately, it will be up to the quality […]

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