The Importance Of Social Media For Small Businesses Throughout Covid-19 Pandemic
Due to the current COVID-19 pandemic, the economic situations are rapidly changing. Having a strong relationship with customers via social media has never been more important.
Here are a few tips for business owners using social media during this outbreak:
1) Be sure to always reach out to your customers to see how they are doing. Build connections by posting contents that encourage engagement.
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2) Be on the lookout for opportunities to help people. Use social media mediums to reach out to those in need and see how you can help them.
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3) People will need a distraction, so consider having fun and entertaining content like TikTok videos or Facebook Live.
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Start looking towards the future and think about what your customer would want and need. Your business model/direction might change and building up a good relationship with your followers on social media throughout this pandemic, might help you to re-launch.
Source: Social media during COVID-19