The Importance Of Social Media For Small Businesses Throughout Covid-19 Pandemic
Due to the current COVID-19 pandemic, the economic situations are rapidly changing. Having a strong relationship with customers via social media has never been more important.
Here are a few tips for business owners using social media during this outbreak:
1) Be sure to always reach out to your customers to see how they are doing. Build connections by posting contents that encourage engagement.
2) Be on the lookout for opportunities to help people. Use social media mediums to reach out to those in need and see how you can help them.
3) People will need a distraction, so consider having fun and entertaining content like TikTok videos or Facebook Live.
Start looking towards the future and think about what your customer would want and need. Your business model/direction might change and building up a good relationship with your followers on social media throughout this pandemic, might help you to re-launch.
Source: Social media during COVID-19